Privacy Policy

Last Updated: April 28, 2026

This Privacy Policy (the “Policy”) applies to VARA JUICE, LLC (“Vara Juice,” “Company,” “we,” “us,” or “our”) and describes how we collect, use, disclose, retain, and protect personal information when you visit our website at https://www.varajuice.com, place an order, contact us, participate in promotions, communicate with us by phone, email, or text message, or otherwise use or interact with our products, services, website, or related business operations (collectively, the “Services”). By accessing or using the Services, you acknowledge that you have read and understood this Policy. If you do not agree with this Policy, you should not use the Services.



1. INFORMATION WE COLLECT

We may collect personal information that you voluntarily provide to us when you interact with the Services, including when you place an order, submit an inquiry, request information, sign up for communications, participate in promotions, or otherwise contact us. The categories of personal information we may collect include your name, telephone number, email address, order information, purchase history, communication preferences, and any other information you choose to provide to us.

If you make a purchase, payment-related information may be processed in connection with your transaction. Payment information is handled by our third-party payment processing providers, including Toast, and is subject to their applicable privacy and security practices. You may review Toast’s privacy notice at https://pos.toasttab.com/privacy. We do not knowingly collect or process sensitive personal information unless required or permitted by applicable law.



2. HOW WE USE YOUR INFORMATION

We use personal information for lawful business and commercial purposes, including to receive, process, fulfill, and manage orders; provide customer service; respond to inquiries; communicate with customers; send order confirmations, updates, receipts, and service-related notices; administer promotions, marketing, or events; improve our products, website, and customer experience; maintain security; prevent fraud; comply with legal obligations; enforce our rights; and carry out any other purpose disclosed to you at the time your information is collected or with your consent.

We may also use your contact information to communicate with you by email, telephone, or text message, including for transactional, informational, customer service, and promotional purposes, where permitted by law and, where required, with your consent.



3. COMMUNICATIONS, SMS, AND TELEPHONE CONSENT

By providing your telephone number to VARA JUICE, LLC, you expressly consent to receive communications from us, including telephone calls and text messages, relating to your orders, inquiries, customer service requests, account activity, promotions, marketing offers, and other business-related communications. These communications may include transactional messages, informational messages, and, where you have provided the appropriate consent, promotional or marketing messages.

Text messages may be sent using automated technology, including an automatic telephone dialing system or other messaging platform, to the extent permitted by applicable law. Consent to receive marketing text messages or calls is not a condition of purchasing any goods or services from Vara Juice. Message frequency may vary. Message and data rates may apply. You are responsible for any fees charged by your mobile carrier.

You may opt out of receiving SMS messages from us at any time by replying STOP to any text message you receive from us. After you opt out, you may receive a confirmation message confirming that your opt-out request has been processed. For assistance, you may reply HELP or contact us at [email protected]. We comply with applicable communications laws, including the Telephone Consumer Protection Act (“TCPA”), and we endeavor to maintain appropriate records of consent and opt-out requests.



4. HOW WE SHARE INFORMATION

We may disclose personal information to trusted third-party service providers, vendors, contractors, and business partners who perform services on our behalf or assist us in operating our business. These may include payment processors such as Toast, communications providers such as Nextiva, website hosting providers, analytics providers, marketing service providers, technology vendors, fraud prevention providers, and professional advisors.

We do not sell your personal information. We also do not share your mobile phone number with third parties for their independent marketing purposes. We may disclose personal information when required by law, regulation, subpoena, court order, legal process, or governmental request, or when we believe disclosure is necessary to protect our rights, property, customers, employees, or others. We may also disclose or transfer personal information in connection with a merger, acquisition, financing, reorganization, franchise expansion, sale of assets, or similar business transaction.



5. THIRD-PARTY SERVICE PROVIDERS

We use third-party platforms and service providers to support our business operations. For example, Toast may process payment and order-related information, and Nextiva may assist with telephone, SMS, communications, customer support, or related messaging services. These third parties may process personal information only as necessary to provide services to us or as otherwise permitted by their own terms and privacy policies. We encourage you to review the privacy policies of any third-party services you interact with.



6. HOW LONG WE RETAIN INFORMATION

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Policy, including to provide the Services, maintain business records, comply with legal, tax, accounting, and regulatory obligations, resolve disputes, enforce agreements, prevent fraud, and protect our legal rights. When personal information is no longer needed, we will take reasonable steps to delete, anonymize, or securely maintain it in accordance with applicable law.



7. HOW WE PROTECT INFORMATION

We maintain reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, disclosure, loss, misuse, alteration, or destruction. However, no method of electronic transmission, storage, or processing is completely secure. Accordingly, we cannot guarantee absolute security, and you provide information to us at your own risk.



8. YOUR PRIVACY RIGHTS

Depending on your state of residence and applicable law, you may have certain rights regarding your personal information. These rights may include the right to request access to the personal information we maintain about you, the right to request correction of inaccurate information, the right to request deletion of personal information, the right to request a copy of your personal information, the right to opt out of certain processing activities, and the right not to be discriminated against for exercising your privacy rights.

To exercise any applicable privacy rights, you may contact us at [email protected] or visit https://www.varajuice.com/contact. We may need to verify your identity before fulfilling your request. Authorized agents may submit requests on behalf of individuals where permitted by law, provided that we may require proof of authorization and verification of identity.



9. MARKETING COMMUNICATIONS

You may opt out of marketing communications from us at any time by following the unsubscribe or opt-out instructions included in the communication, replying STOP to SMS messages, or contacting us directly. Please note that even if you opt out of marketing communications, we may still send you non-promotional communications, such as order confirmations, transaction notices, customer service responses, or legally required notices.



10. CALIFORNIA “SHINE THE LIGHT” LAW

California Civil Code Section 1798.83, known as the “Shine the Light” law, permits California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes during the immediately preceding calendar year. If you are a California resident and wish to make such a request, please contact us using the contact information provided below.



11. DO-NOT-TRACK SIGNALS

Some browsers and devices include “Do-Not-Track” features or settings. Because there is currently no uniform legal or industry standard for recognizing or responding to Do-Not-Track signals, we do not currently respond to such signals. If a standard is adopted in the future that requires us to respond to such signals, we will update this Policy accordingly.



12. CHILDREN’S PRIVACY

Our Services are not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13 without appropriate consent, we will take reasonable steps to delete such information.



13. THIRD-PARTY LINKS

Our website or communications may contain links to third-party websites, platforms, or services. We are not responsible for the privacy practices, security practices, or content of third-party websites or services. Your use of third-party websites or services is subject to their own terms and privacy policies.



14. CHANGES TO THIS POLICY

We may update this Policy from time to time to reflect changes in our practices, technologies, legal requirements, or business operations. The updated version will be indicated by the “Last Updated” date at the top of this page. Your continued use of the Services after any update constitutes your acknowledgment of the revised Policy.



15. CONTACT US

If you have questions, concerns, or requests regarding this Policy or our privacy practices, you may contact us at:

VARA JUICE, LLC
Email: [email protected]
Website: https://www.varajuice.com

Thank you for choosing Vara Juice. We value your trust and are committed to protecting your personal information in accordance with applicable law and reasonable business practices.